February 2024, Suzuki Motorcycle India witnessed a remarkable surge in sales, reaching a total of 97,435 units (comprising bikes and scooters). This marks a staggering 38% increase compared to the 70,621 units sold in February 2023. Domestic sales for Suzuki in February 2024 soared to 83,304 units, up by 59% from the previous year’s figure of 52,451 units sold during the same period. On the export front, Suzuki experienced a slight decline, with figures dropping to 14,131 units in February 2024 from 18,170 units in February 2023.
Speaking about the company’s sales performance, Devashish Handa, Executive Vice President (Sales, Marketing, and After Sales) of Suzuki Motorcycle India, stated, “In February 2024, SMIPL achieved a production figure of ten lakh units. This demonstrates the company’s efficient utilization of its plant’s full production capacity in less than a year.”
Handa further added, “The company has consistently achieved robust growth over the past eleven months. This reflects the positive trends among buyers, support from our business partners, and the dedication of our team members. With a focus on customer satisfaction, we aim to sustain this growth in the future.”
It is noteworthy that Suzuki showcased several motorcycles at the India Mobility Global Expo 2024 earlier this month. Alongside global motorcycles like V-Strom 800DE and GSX-8R, the lineup included the Gixxer 250 SF, a future-ready flex-fuel motorcycle.
Anticipating the popularity of the mid-weight street and adventure motorcycle segments, the company might consider launching the 800DE and 8R models in India in the near future. However, no official announcements regarding the launch have been made by the company yet.
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